One of the most unique and growingly important aspects of Periscope is the fact that it allows for live broadcasts. Yes, the site is all about sharing videos taken by a Periscope camera or video player, but the site is more than just that. It has capitalized on the need for instantaneous information and great access to information and, such, are seeing things in real time. This aspect of the social media site is more than just something that Periscope followers enjoy. It is something that they expect and thus it should be included in your plan for marketing.

Those who want to attract more Periscope followers should talk to the individuals on their fan page and in their existing customer base, including across other platforms and social media sites, to see what type of live broadcasts they enjoy or what they would like to see. Then, they should develop this content and develop it well. This helps to ensure that there will be an interest and that you will be given a direction before you start developing new content for your page.